⁣Twende ivi tunakam

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⁣The vibes don’t stop 🔥

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⁣Seba Segel⁣, the traveling astronomer king, the “wise man from the east" envisioned as the Ethiopian legend.
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We as YATREDA saw him from an ancient Ethiopian kingdom. We thought, “Is he a royal or is he a pilgrim?" So we mixed these together. The white cloth of a traveler, the kaba of a king.

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⁣na ni sahiii

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⁣STRONG HAIR : 009 : ፱ ⁣Looping 360° motion portrait from the Yatreda series “STRONG HAIR : ጠንካራ ፀጉር” which celebrates the diversity and power of African hair. This collection features 100 unique hairstyles from all across Ethiopia.

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⁣There’s something about the “film look” that just speaks to us on a deeply nostalgic level.

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